During my last year in the Graphic Design BFA program at Plymouth State University
I worked on my senior thesis project.
The concept behind thesis was that we were to create our own company and brand the company.
I knew before going into thesis that I wanted my company to be a coffeehouse but that idea alone didn't seem just yet complete. After looking into various coffeehouses/shops/cafés the idea came around of combining coffee with music.
Artist Brew's name was based on terms used in connection to both coffee and music.
Artist as a term for a musician and Brew being a term used in the world of coffee.
I worked on my senior thesis project.
The concept behind thesis was that we were to create our own company and brand the company.
I knew before going into thesis that I wanted my company to be a coffeehouse but that idea alone didn't seem just yet complete. After looking into various coffeehouses/shops/cafés the idea came around of combining coffee with music.
Artist Brew's name was based on terms used in connection to both coffee and music.
Artist as a term for a musician and Brew being a term used in the world of coffee.
Artist Brew logo
Artist Brew brand guide cover
Artist Brew brand guide logo do's
Artist Brew brand guide logo don'ts
Artist Brew brand guide color palette
Artist Brew brand guide typography
Folk Flat White illustration
Country Chai illustration
Bluegrass Black Coffee illustration
Indie Iced Coffee illustration
Classical Cappuccino illustration
Reggae Red Eye illustration
Artist Brew business card (front)
Artist Brew business card (back)
Artist Brew envelope (front)
Artist Brew envelope (back)
Artist Brew letterhead
Folk Flat White (tin packaging)
Indie Iced Coffee (tin packaging)
Country Chai (tin packaging)
Classical Cappuccino (tin packaging)
Bluegrass Black Coffee (tin packaging)
Reggae Red Eye (tin packaging)
Folk Flat White (coffee box packaging)
Country Chai (coffee box packaging)
Bluegrass Black Coffee (coffee box packaging)
Indie Iced Coffee (coffee box packaging)
Classical Cappuccino (coffee box packaging)
Reggae Red Eye (coffee box packaging)
Artist Brew menu
Artist Brew poster (1)
Artist Brew poster (2)
